Blog - AI Category Applied

AI in Marketing: Personalization and Targeting Strategies

18-June-2024

Artificial intelligence allows companies to craft personalized ads that target specific demographics. Incorporating AI in marketing with the right personalization and targeting strategies can drive results higher and faster…

Microsoft’s Copilot Chatbot Builder

14-May-2024

If you use chatbots to simplify repetitive tasks in your business, the news that Microsoft’s Copilot Chatbot Builder is now a standard feature of a Copilot Pro subscription will…

Adjusting to Customers’ Digital Needs

05-April-2024

The past few years have signaled a radical digital transformation in consumers’ interactions with businesses.

Adaptation is the name of the game in the business world. Businesses in the modern…

Fixing the Digital Skills Gap

19-March-2024

The digital landscape is always changing, with new technologies and tools constantly revolutionizing how you do business. Advances in areas like cybersecurity and artificial intelligence (AI) are giving business…